Stores are already gearing up to start their own Black Friday discounts seriously first} - but a shortage of lorry drivers could be planning to throw a spanner within the works
It's big, and it's coming sooner than you might think – but there might not be anything to sell on Black Friday as a shortage of delivery drivers threatens stocks.
“We are short of between 45,000 and 50,000 drivers and the situation is getting worse,” said Richard Burnett, Road Haulage Association chief executive. “Thousands of older drivers are leaving the industry and younger people can’t afford the £3,000 it costs to get a truck licence.”
And that's a problem when parcel delivery firm Doddle points out that shops are gearing up for the biggest Black Friday ever.
“Everyone has been prepping for the mega online shopping event, Black Friday, with more tech and more muscle,” said Doddle chief executive Tim Robinson.
“In just the last few weeks we’ve heard that Royal Mail and Amazon are taking on 19,000 new employees each, Yodel is recruiting 7,000 additional van drivers and DPD have built a £100million parcel superhub.”
“Retailers are likely to discount earlier than Black Friday but spread the offers over a longer period of time to try and avoid the cataclysmic spike that occurred last year,” Robinson added.
“More preparation, planning and forecasting has gone into peak planning for 2015 than any other year.”
There might be less to buy this year...
It's big, and it's coming sooner than you might think – but there might not be anything to sell on Black Friday as a shortage of delivery drivers threatens stocks.
“We are short of between 45,000 and 50,000 drivers and the situation is getting worse,” said Richard Burnett, Road Haulage Association chief executive. “Thousands of older drivers are leaving the industry and younger people can’t afford the £3,000 it costs to get a truck licence.”
And that's a problem when parcel delivery firm Doddle points out that shops are gearing up for the biggest Black Friday ever.
“Everyone has been prepping for the mega online shopping event, Black Friday, with more tech and more muscle,” said Doddle chief executive Tim Robinson.
“In just the last few weeks we’ve heard that Royal Mail and Amazon are taking on 19,000 new employees each, Yodel is recruiting 7,000 additional van drivers and DPD have built a £100million parcel superhub.”
Black Friday coming early
Photo Source: - Getty.
Amazon is getting ready for the Black Friday madness
And the deal looks set to start well before the scheduled Black Friday start date of November 27.“Retailers are likely to discount earlier than Black Friday but spread the offers over a longer period of time to try and avoid the cataclysmic spike that occurred last year,” Robinson added.
“More preparation, planning and forecasting has gone into peak planning for 2015 than any other year.”


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